Affiliate industry news site PerformanceIN recently featured some powerful research by Trackonomics into Link Rot and how this would affect the affiliate marketing industry over Black Friday. Our study found that publishers in the UK are losing up to 10% of their sales across the UK’s biggest shopping day, adding up to a staggering £575k in lost commission on Black Friday alone.

UK Publishers Could Lose £575k from ‘Link Rot’ Affiliate Links This Black Friday